WhatsApp Commerce Policy

WhatsApp Commerce Policy

Last Modified: January 15, 2021

  1. When you offer goods or services for sale, we consider all messages and media related to your goods or services, including any descriptions, prices, fees, taxes and/or any required legal disclosures, to constitute transactions. Transactions must comply with the policies listed below, and applicable terms, laws and regulations.
  2. You are solely responsible for your transactions and providing any sales terms, privacy terms or other terms applicable to your interactions with users.
  3. We are not responsible for processing, paying for, or fulfilling any sales relating to your transactions.
  4. You are solely responsible for determining, collecting, withholding, reporting, and remitting all applicable taxes, duties, fees and additional charges for sales relating to your transactions.
  5. Examples listed below are representative, but not exhaustive.
  6. Offers to sell and sales of the following are prohibited:

    Illegal products or services

    • Policy: Businesses may not transact in the operations or exchange of illegal products or services.

    Drugs, whether prescription, recreational, or otherwise

    • Policy: Businesses may not transact in the sale of illegal, prescription, or recreational drugs. Manufacturers and healthcare services who do not engage in direct sale are allowed.
    • Examples:

      Drugs, including marijuana and marijuana products

      Drug paraphernalia, including pipes and bongs

      Prescription drugs

    Tobacco items and related paraphernalia

    • Policy: Businesses may not transact in the sale of tobacco products or tobacco paraphernalia.
    • Examples:

      Apparel featuring a tobacco brand logo

      Cigarettes, cigars, and chewing tobacco

      Tobacco pipes and paraphernalia

      Tobacco rolling machines

      Hookahs

      Bongs

      Rolling papers

      Electronic cigarettes (E-cigarettes) or tobacco devices

    Alcohol

    • Policy: Businesses may not transact in the sale of alcohol.
    • Examples:

      Books or DVDs about alcohol

      Alcohol-related items, including glasses, coolers, and wine bottle holders

      Alcoholic beverages

      Kits for producing alcohol

    Unsafe ingestible supplements

    • Policy: Businesses may not transact in the sale of unsafe ingestible supplements, as determined by WhatsApp in its sole discretion.
    • Examples:

      Anabolic steroids

      Chitosan

      Comfrey

      Dehydroepiandrosterone

      Ephedra

      Human growth hormones

    Weapons, ammunition, or explosives

    • Policy: Businesses may not transact in the sale or use of weapons, ammunition, or explosives.
    • Examples:

      Promoting safety training or licenses for legal weapons

      Firearms and firearm parts

      Paintball guns

      BB Guns

      Fireworks

      Pepper spray

      Tasers

      Gun ranges

      Gun shows

    Animals

    • Policy: Businesses may not transact in the sale of any animals.
    • Examples:

      Animal cages

      Products for animals (toys, collars, etc.)

      Veterinary services

      Grooming services

      Boarding services

      Pet adoption services

      Live animals

      Livestock

      Prohibited animal parts, including but not limited to bone, teeth, horn, ivory, taxidermy, organs, external limbs, secretions, or carcasses

      Any product or part, including but not limited to leather, skin, hide, fur, wool, or hair from any dogs, cats, and endangered or threatened animals

    Adult products or services

    • Policy: Businesses may not transact in the sale or use of adult products or services.
    • Examples:

      Products promoting family planning and contraception, which focus on the contraceptive features of the product, and not on sexual pleasure or sexual enhancement

      Sex toys

      Videos or live shows for adult entertainment

      Sexual enhancement products

      Sexually suggestive services

    Body parts and fluids

    • Policy: Businesses may not transact in the sale of human body parts or fluids.
    • Examples:

      Blood donation centers

      Blood

      Hair extensions and wigs

      Urine

      Body parts

      Organs

      Human tissue

      Teeth

    Medical and healthcare products

    • Policy: Businesses may not transact in certain healthcare products, including medical devices, and smoking cessation products containing nicotine. Manufacturers and healthcare services who do not engage in direct sale are allowed.
    • Medical Devices - Examples:

      Lifestyle and fitness accessories

      Contact lenses

      Bandages and braces for physical injuries

      Thermometers

      Testing kits for medical conditions or diseases

      Breast pumps

      First-aid kits

    • Smoking Cessation Products - Examples:

      Nicotine patches

      Nicotine gum

    Items or products with overtly sexualized positioning

    • Policy: Businesses may not position products or services in a sexually suggestive manner.
    • Examples:

      Implied nudity

      Implied sexual acts

      Zoomed-in sexual images

    Real money gambling services

    • Policy: Businesses may not transact in or facilitate gambling, games of skill, or lotteries, including online casinos, sports books, bingo, or poker if it costs money.

    Dating services

    • Policy: Businesses may not transact in or facilitate online dating services.

    Products or items that facilitate or encourage unauthorized access to digital media

    • Policy: Businesses may not transact in the sale of devices that facilitate or encourage streaming digital content in an unauthorized manner or interfering with the functionality of electronic devices.
    • Examples:

      Add-on equipment for streaming devices such as keyboards and remotes

      Sale of streaming devices loaded with software that facilitates unauthorized access to content

      Jailbroken or loaded devices

      Jamming or descrambling devices

      Wiretapping devices

    Digital and subscription services, including links to or processing of any subscription sales, renewals, or upgrades

    • Policy: Businesses may not transact in the sale, including renewals and upgrades, etc., of digital content, digital subscriptions, or digital accounts.
    • Examples:

      Authentic audio or video CDs, DVDs, and Blu Ray

      Digital devices, including Smartphones, video game consoles, and TVs

      Downloadable content, including PDFs, music, games, movies, etc.

      Digital accounts, including games accounts

      Digital subscriptions and internet streaming services, including TV, Mobile, etc.

      Digital coupons

    Business models, goods, items, or services that we determine may be or are fraudulent, misleading, offensive, or deceptive, or may be or are exploitative, inappropriate, or exert undue pressure on targeted groups

    • Policy: Businesses may not transact in deceptive, false, misleading, or offensive offers or products.
    • Examples:

      Multilevel marketing

      Penny auctions

      ICOs and binary options

      Payday loans, paycheck advances, P2P lending, debt collection, and bail bonds

      Diet, weight loss, or other health related products that imply or attempt to generate negative self-perception

    Real, virtual, or fake currency

    • Policy: Businesses may not transact in the sale of real, virtual, or fake currency.
    • Examples:

      Real money (cash or cash equivalent instruments and coins)

      Replica or prop money

      Digital or cryptocurrency

      Active bank credit or debit cards

      Store credit cards or coupons

      Pre-paid credit or debit cards

      Checks or checkbooks

      Equipment to create counterfeit currency or financial instruments

    Third-Party Infringement

    • Policy: Transactions may not contain content that infringes upon or violates the intellectual property rights of any third party, including copyright or trademark. This includes, but is not limited to, the sale of counterfeit products, such as goods that copy the trademark (name or logo) and/or distinctive features of another company‚Äôs products to imitate a genuine product.
    • Examples:

      Counterfeits, knockoffs, or replicas of branded goods, or posts offering goods that are likely to confuse consumers about the source, sponsorship or affiliation of those goods.

      Unauthorized or pirated copies of copyrighted works, such as videos, movies, TV shows and broadcasts, video games, CDs or other musical works, books, etc.

Source WhatsApp Commerce Policy